Baidu has added an “AI Traffic Analysis” (AI流量分析) section to Baidu Search Resource Platform, its webmaster tools. According to an announcement in the platform’s message center dated September 16, 2026, the report will show how often a site’s content is ...

If you try to solve Baidu targeting with a Google mindset, you will waste time. Baidu doesn’t interpret hreflang as a meaningful signal, so the usual international SEO playbook simply doesn’t apply. Instead of “fixing” hreflang, the real shift is ...

When international marketers think about search competition, they usually picture a familiar environment. A results page dominated by organic listings, supported by ads, and occasionally enhanced by features such as knowledge panels or AI summaries. In China, the reality is ...

Baidu has added the artificial intelligence tool OpenClaw to its main search app, giving direct access to around 700 million monthly active users. The move comes just days before China’s Lunar New Year holiday, as major tech companies compete to ...

If you’re still doing Baidu SEO like you were 3-4 years ago, you’re already behind. AI-native search, stricter quality filters, and a growing ecosystem bias are changing the rules. The old playbook of keyword targeting and link building doesn’t cut ...

Baidu is overhauling its core search experience with the help of ERNIE, its generative AI model family. The company is shifting from traditional, link-based search results to AI-generated, multimodal responses that aim to be more intuitive, visual and conversational. By ...

As of early 2025, Google continues to dominate the search engine market across the Asia-Pacific (APAC) region. However, its grip is not universal. Local search engines like Baidu in China and Naver in South Korea continue to hold strong market ...

Baidu has announced its most significant update to its search engine in more than ten years, adding new artificial intelligence (AI) capabilities to better compete in a changing digital landscape. As more users shift toward AI-powered chatbots for quick answers, ...

When expanding into China’s digital market, most global brands focus on Baidu, the country’s leading search engine. While Baidu’s advertising and SEO tools are well known, fewer marketers are aware of Baidu Zhidao (百度知道), its long-running community Q&A platform that ...

In much of the world, Wikipedia is the go-to platform for general knowledge. But in China, that role is filled by Baidu Baike. Operated by the search giant Baidu, it functions as a state-compliant alternative to Wikipedia, offering users millions ...