Wix To Block Russian Accounts Starting September 2024

Wix, a popular website builder, will block all Russian accounts starting September 12, 2024. This move will affect both paid and free users in Russia, as confirmed by the platform’s support service.

In a statement, Wix explained that it is required to restrict access for Russian residents to its services by this date.

From September 12, 2024, users in Russia will lose access to their accounts and any associated services. All websites linked to affected accounts will be unpublished. Wix is advising users to transfer their domains to other registrars or hosting platforms, with detailed instructions available on its website.

There is an exception process for non-Russian residents who can prove their location through documents like registration certificates, utility bills, or proof of residence.

Anton Gorelkin, Deputy Chairman of the State Duma Committee on Information Policy, commented on the situation, noting that Wix had already distanced itself from Russian users in March 2022 by halting payments from Russian bank cards.

Regarding the departure of the website builder Wix from the Russian Federation. In fact, it turned its back on Russian users back in March 2022, when it stopped accepting payments from our bank cards. Even then, many owners of paid accounts began to transfer their projects to domestic counterparts.

It is clear that after today’s announcement by the service, all the others will do the same. I don’t see any tragedy in Wix’s departure: there are more than enough Russian website builders on the market, including free ones and more convenient in terms of functionality.

Gorelkin emphasized that many users had already migrated to Russian website builders, which he said offer comparable or superior functionality.

Wix’s departure follows other foreign services that have pulled out of Russia, including Notion, GetResponse, and Miro, although the latter has allowed free users to continue using its platform.

Source: Wix

Dan Taylor is the founder and editor of International Search Insights (ISI), the publication behind ReadIsi, and a Partner and Head of Innovation (Search & AI) at SALT.agency. He has worked in search for more than a decade, in-house and agency-side, and is regarded as one of the West’s leading voices on search engines beyond Google, including Yandex, Baidu, Naver and Cốc Cốc. On ReadIsi, Dan covers the engines and AI answer platforms that English-language coverage tends to miss: Baidu and ERNIE, Yandex and Alice AI, Naver, Cốc Cốc, Shenma, Sogou, WeChat and Weibo search, plus DeepSeek and Alibaba’s Qwen. He also keeps dated records of documented changes, such as the Yandex, Baidu and Naver algorithm update histories and the DeepSeek, ERNIE and Qwen model update histories. His approach is to take learnings from global search engines and apply logic with a high evidence threshold. A claim needs a source, patterns seen in one market are treated as a hypothesis until they are checked in another, and where the evidence is thin he says so. For brands, that means advice built on what can be shown, with measurement that separates being cited from being chosen. Dan is credited with coining the term “edge SEO” and won the inaugural TechSEO Boost research competition in 2018 for his work on CDN and edge changes for SEO. In 2026 he was credited with coining “Infinite Tail” to describe how keyword research is changing with AI search. He is the author of AI Search Marketing For The Travel Sector, writes for Search Engine Journal, Search Engine Land and Travel Marketing Guy, and has advised technology, SaaS, travel and enterprise ecommerce brands, including Cloudflare, GitLab and Airbnb. He has given multiple talks and panels at the International Search Summit in Barcelona, and has also spoken at Optimization Moscow, brightonSEO, Google Search Central Live Deep Dive Asia in Bangkok, Athens SEO and the Asia SEO Virtual Summit 2026, where his talk looked at how Baidu, Naver, DeepSeek, Tencent, Cốc Cốc and Yandex built their own AI answers.