RUTUBE Launches New Section for Bloggers With Guides

Posted by By Dan Taylor 2 Min Read

RUTUBE, the Russian video hosting platform, has launched a new section on its homepage called “RUTUBE for Bloggers.” This section is designed to assist content creators in growing their channels, with a variety of helpful resources.

The section is divided into several categories: First Steps, How to Develop a Channel, Monetization, and Rules.

These guides provide detailed instructions for registering, uploading videos, and understanding the platform’s technical parameters. New bloggers will find tips on how to start broadcasts and handle both short and long video formats.

For those looking to expand their reach, there are additional guides on promotion strategies. These include how to use analytics effectively, how to engage with audiences, and how to become part of “Team R,” a community designed for creators.

Team R offers opportunities to network with other content creators, exchange experiences, and participate in exclusive events hosted by RUTUBE and its partners.

Bloggers who are new to the platform can benefit from the “New Authors” feature, which highlights emerging content creators on RUTUBE’s main page. This spotlight aims to help new authors grow and monetize their channels more quickly.

The section also includes comprehensive information about monetization, explaining how bloggers can enable monetization, how rewards are calculated, and how payments are processed.

In addition, RUTUBE continues to offer the option to transfer content from YouTube, a feature that was introduced in August 2024. Since its launch, over 2.6 million videos have been transferred to RUTUBE using this tool.

Source: Lenta

Dan Taylor
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Dan Taylor is the founder and editor of International Search Insights (ISI), the publication behind ReadIsi, and a Partner and Head of Innovation (Search & AI) at SALT.agency. He has worked in search for more than a decade, in-house and agency-side, and is regarded as one of the West’s leading voices on search engines beyond Google, including Yandex, Baidu, Naver and Cốc Cốc. On ReadIsi, Dan covers the engines and AI answer platforms that English-language coverage tends to miss: Baidu and ERNIE, Yandex and Alice AI, Naver, Cốc Cốc, Shenma, Sogou, WeChat and Weibo search, plus DeepSeek and Alibaba’s Qwen. He also keeps dated records of documented changes, such as the Yandex, Baidu and Naver algorithm update histories and the DeepSeek, ERNIE and Qwen model update histories. His approach is to take learnings from global search engines and apply logic with a high evidence threshold. A claim needs a source, patterns seen in one market are treated as a hypothesis until they are checked in another, and where the evidence is thin he says so. For brands, that means advice built on what can be shown, with measurement that separates being cited from being chosen. Dan is credited with coining the term “edge SEO” and won the inaugural TechSEO Boost research competition in 2018 for his work on CDN and edge changes for SEO. In 2026 he was credited with coining “Infinite Tail” to describe how keyword research is changing with AI search. He is the author of AI Search Marketing For The Travel Sector, writes for Search Engine Journal, Search Engine Land and Travel Marketing Guy, and has advised technology, SaaS, travel and enterprise ecommerce brands, including Cloudflare, GitLab and Airbnb. He has given multiple talks and panels at the International Search Summit in Barcelona, and has also spoken at Optimization Moscow, brightonSEO, Google Search Central Live Deep Dive Asia in Bangkok, Athens SEO and the Asia SEO Virtual Summit 2026, where his talk looked at how Baidu, Naver, DeepSeek, Tencent, Cốc Cốc and Yandex built their own AI answers.
Founder & Editor