Yandex has appointed Alexey Gusakov as the new technical director of its Search and Advertising Technologies business group. He previously served as the technical director of Yandex Search. In his new role, he will oversee the implementation of a unified ...
Yandex has acquired the “Take Charge!” power bank rental service and is integrating it into its Yandex Go ecosystem. This new business line will join other Yandex Go rental services, such as car sharing, scooters, and bicycles. Artem Molchanov, COO ...
Yandex has unveiled its latest video series, YaC 2024, showcasing the company’s services and technologies. This year’s mini-series features six episodes, each offering a unique perspective on how Yandex is shaping the digital landscape. The episodes cover various topics, from ...
During the Optimization 2024 conference, panelists explored Yandex’s latest updates to product search functionality. A key focus was on the platform’s improved ability to detect product availability and delivery feasibility, as well as the challenges posed by dishonest practices in ...
At the Optimization 2024 conference, the role of behavioral factors in search rankings and the ongoing battle against cheating practices were key topics. Experts shared insights on combating spam, improving search quality, and the need for collaborative efforts between platforms ...
At Optimization 2024, experts examined the growing challenges businesses face in securing traffic from search engines. Topics included the increasingly competitive landscape, shifts in search result composition, and the dominance of large sites in search rankings. Is Search Traffic Declining? ...
At the Optimization 2024 conference, the role of reviews in website rankings took center stage during a discussion panel. Experts examined their influence on search results, the challenge of identifying fake reviews, and the implications for businesses seeking to improve ...
At Optimization 2024, experts delved into the difficulties commercial sites face when ranking for informational queries. The discussion highlighted the role of user expectations, content quality, and technical strategy in achieving better visibility for commercial sites’ informational content. Do Commercial ...
At the Optimization 2024 conference, a lively discussion addressed the evolving role of marketplaces in e-commerce and their impact on search engine results. Experts debated whether marketplaces remain a viable growth avenue for businesses or if saturation has shifted the ...
At the recently concluded Optimization 2024 conference, industry leaders gathered to explore the intersection of SEO and advancements in neural network technologies. Discussions centered on the impact of AI-generated content on search quality, user satisfaction, and the future of content ...